Bruce Sherman, MD
Chief Medical Officer, National Alliance of Healthcare Purchaser Coalitions; Owner, Sherman Consulting
When it comes to employee socioeconomic status, are health promotion programs meeting everyone’s needs? How can organizations ensure that their health promotion programs are relevant and accessible – and effectively aligned with core organizational values? If business leaders intend to claim the mantle of a ‘culture of health’, then they may want to ensure that the needs of low-wage workers, who are generally the least healthy members of the workforce. This session will include an overview of recently published research showing that lower wage status is associated with significantly lower likelihood of engaging in health promotion activities, and provide insights as to how employers can make their health promotion programs more attractive to a broader range of employees and family members.